Deep dives into music, entrepreneurship, technology, and creativity.
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Video Interview•AudioEats
Discovering CloZee, Running a Label, Reaching Your Potential
In this conversation, Jesse Brede, the owner of Gravitas Recordings, discusses his journey in the electronic music industry. He shares how he discovered electronic music and the influence of his friend Sephora. Jesse also talks about his experiences with Tritonal and their transformational festival scene. He explains his role as a DJ and curator, and how it led to the creation of Gravitas Recordings. Jesse discusses the label's early success and collaborative approach. Finally, he opens up about
5 Things You’re Doing Wrong with AI Search and SEO Right Now
AI-powered search is rewriting the rules of SEO and rankings are no longer just about keywords, backlinks, or technical tricks. In this episode of SEO On Air, the agency leaders Ty Kilgore, Ryan Ricketts, and Jesse Brede unpack how AI search is turning SEO into a brand trust and credibility game.They share real-world insights on how AI is changing organic visibility, agency growth, content creation, and client trust. From AI Overviews killing traditional clicks to why authority, lived experien
Jesse Brede is the owner of Lion's Share Digital, a full-service digital agency, Gravitas Recordings, an electronic music label, Gravitas Create, electronic music education, and co-founder of Pivotal Agency artist management and bookings. Lion's Share works with world-class brands, festivals, artists, and creatives. Gravitas has released 190 albums, eps, and compilations. He’s managed CloZee, Beats Antique, Desert Dwellers, Dirtwire, and Bluetech.
Magnetic Meaning “Growth” with Gravitas’ Jesse Brede
For those working on the front lines of the music industry, it can be all too easy to only look at the end goal of where you want to be in a decade and completely ignore the steps that it takes to get there. But growth as an artist, record label, band member, or anything else takes small and committed moves each and every day that compound over time to create something truly magical.Nobody knows that better than Gravitas Recordings' head honcho, Jesse Brede. This is why there is no better gues
Matt Xian and Jesse discuss being founders of independent labels and the passion that drives their mission. From psychedelic tales to experience in the industry, we learn the story behind how Jesse built Gravitas.
Founding an internationally renowned record label and making your podcast a hit with Jesse Brede
This episode of Be On Air features founder and leader of Gravitas Recordings, Jesse Brede. Jesse has been in the electronic music scene for over two decades where he began his career deejaying, renting out equipment and speakers for the events and eventually opening for big name artists like Deadmau5, Kascade, Scrillex, and more. He has also managed artists such as CloZee, Beats Antique, Bluetech, and Desert Dwellers.
Success Habits, Creative Structure, and Networking
Jesse is a genuine guy. He cares about putting good music out into the world. He cares about helping others (he even sent me a book for free—listen to the episode to hear why).
It's all about community. People connecting, sharing ideas, collaborating and supporting each other. This is something Jesse Brede, founder of Gravitas Recordings, understands.I think we can all picture that stereotypical record label, with the stack of demos on a desk that just get shoveled into the trash without ever being heard. Gravitas Recordings is different. They want to hear new music and are looking for new artists all the time. They've found a unique way to reach the community of pr
